The Story of Bottled Water, released on March 22, 2010 (World Water Day) employs the Story of Stuff style to tell the story of manufactured demand—how you get Americans to buy more than half a billion bottles of water every week when it already flows from the tap.
Over five minutes, the film explores the bottled water industry’s attacks on tap water and its use of seductive, environmental-themed advertising to cover up the mountains of plastic waste it produces.
The film concludes with a call to take back the tap, not only by making a personal commitment to avoid bottled water, but by supporting investments in clean, available tap water for all.
The Story of Bottled Water production partners on the bottled water film include five leading sustainability groups: Corporate Accountability International, Environmental Working Group, Food & Water Watch, Pacific Institute, and Polaris Institute.
And, for all you fact checkers out there, http://storyofstuff.org/pdfs/StoryOfB…
More than likely you find the taste of your municipal water or well water isn’t as good as it should be, and are concerned with your family’s health. Do yourself and your family a huge favour by adding our Rainsoft Reverse Osmosis Water Treatment System to ensure that all your water needs are met ~ refreshing pure tasting water for drinking or cooking, without the worry of unwanted chemicals and pharmaceuticals that are showing up in our municipal water systems. This also eliminates the added cost and environmental impact of plastic bottled water use.
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Eternally Pure Water Systems, Inc.
5450 Canotek Rd., Unit 66-67
Ottawa, Ontario K1J 9G5
Tel – (613) 742-0058
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The following excerpt is from CNN.com’s ‘Futuristic water-recycling shower cuts bills by over $1,000’, by Stefanie Blendis and Monique Rivalland. Youtube video, “Futuristic water recycling shower cuts bills by over $1,000”, published on Nov 12, 2013
In space, astronauts go for years without a fresh supply of water. Floating in a capsule in outer space they wash and drink from the same continuously recycled source. So why, asked Swedish industrial designer Mehrdad Mahdjoubi, do we not do the same on Earth?
This was the concept behind the OrbSys Shower – a high-tech purification system that recycles water while you wash. In the eyes of Mahdjoubi, we should start doing it now, before it becomes a necessity.
So how does it work? Similar to space showers, it works on a “closed loop system:” hot water falls from the tap to the drain and is instantly purified to drinking water standard and then pumped back out of the shower head. As the process is quick, the water remains hot and only needs to be reheated very slightly.
As a result, it saves more than 90% in water usage and 80% in energy every time you shower, while also producing water that is cleaner than your average tap.
“With my shower, which is constantly recycling water, you’d only use about five liters of water for a 10 minute shower … In a regular shower you would use 150 liters of water – 30 times as much… According to research carried out by his company, Orbital Systems, these savings translate to at least €1000 ($1351) off your energy bills each year.
Mahdjoubi proposed the OrbSys shower while studying Industrial Design at the University of Lund in Sweden. His concept formed part of a collaborative project with NASA’s Johnson Space Center, which looks to drive design concepts that could potentially assist space expeditions…
According to the U.S. Environmental Protection Agency (EPA), 1.2 trillion gallons of water are used every year for showering in the United States alone. And yet, rather disturbingly, across the world more than three times the population of the States lacks access to any clean water at all.
The concept of a water-saving shower is by no means a new one, but when CNN’s Blueprint team caught up with Mahdjoubi at his offices in Malmo, southern Sweden, he explained that because it doesn’t compromise on comfort, it’s different to the rest. It has a higher than average water pressure and a very stable flow because, unlike conventional showers, it works independently from other appliances …
At the bathing house, CNN introduced Mahdjoubi to Danish industrial designer Nille Juul- Sørensen, who recently designed Malmo’s Triangeln train station. Juul- Sørensen was keen to talk about the wider potential of Mahdjoubi’s design: “My interest is not in the objects but in the system. There will be so many applications for this.”
If deployed on a bigger scale, the purification technology developed for OrbSys could be used in taps and drinking fountains in the world’s developing countries, where water-related illness is rife. “Everybody should save as many resources as possible,” says Mahdjoubi, “but obviously these showers would be even more beneficial for people living in areas with water shortages.
“I want to get it to as many people as possible. That’s the next step. It’s not just about saving water. The motivation is to be smart about how we use our planet’s resources.”
Posted in Art, Collage, Conservation, Educational, Innovative technology, Science and Technology, Water, Water conservation
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